Tag Archives: email marketing

Bryan Caplan of BJC Branding Named Master Certified Local Expert by Constant Contact

BOSTON, MA — November 10, 2014 – Bryan Caplan, Chief Branding Officer of BJC Branding, has been named one of the first Master Certified Authorized Local Experts in the United States by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide.

To achieve this Master Certification, the highest level of Constant Contact’s Solution Provider partner education, Bryan Caplan has completed a rigorous curriculum with five levels of assessment. These assessments include a Constant Contact knowledge exam, proven customer satisfaction results, and an interview and consultation, among other significant measurements. This comprehensive program ensures that when a business chooses to work with a Master Certified Solution Provider, they are getting the services of an expert with proven results.

“Being named one of the first Master Certified Authorized Local Experts with Constant Contact is truly a testament to the level of service and professionalism we provide to each of our valued clients,” said Bryan Caplan. “It really was a no-brainer for us to join our brand with an industry leader like Constant Contact. As a result, we can now establish credibility and trust out of the gate, allowing us to get right to the fun stuff: building their brand.”

A born entrepreneur, Bryan Caplan earned his sales and marketing stripes in both the corporate and SMB worlds. After seeing the good and bad of online marketing consultants, Bryan opted to leave Corporate America and started BJC Branding in 2010 with the goal of both educating his clients and positively impacting their businesses.

Over time, Bryan has evolved BJC Branding to focus on a holistic approach to online marketing including Constant Contact Email Marketing, Social Media Consulting & Coaching, Local Search Engine Optimization (Local SEO), Graphic Design and Joomla and WordPress Website Design. In addition, Bryan is also a keynote speaker and workshop presenter on the subject of Online Marketing. To see how BJC Branding delivers success to its clients, please visit http://youtu.be/k-KonREzmQs

“Small businesses are inundated with solutions and services claiming to help achieve success—and while most could really benefit from that help, knowing which services to trust can be daunting,” said Arthur Steinert, vice president and general manager, channel partner sales and marketing, Constant Contact. “With a Master Certified Solution Provider, small business owners can feel confident that they are truly getting the best of the best. By completing Master Certification, Bryan Caplan has demonstrated advanced knowledge in online marketing best practices and a proven track record in delivering measurable results for the clients that seek the services of BJC Branding.”

About BJC Branding
BJC Branding, based out of the Greater Boston area, provides marketing workshops and coaching & consulting services to a wide range of businesses. Our core services include:

• Constant Contact Email Marketing
• Social Media Strategy & Coaching
• Joomla and WordPress Website Design
• Graphic Design
• Local Search Engine Optimization (Local SEO)

Our experience and continuous training/education helps us to translate our clients’ everyday business needs into effective online marketing strategy, enabling our clients’ business to stand out from the competition and successfully compete on the Internet.

About Constant Contact, Inc.
Constant Contact helps small businesses do more business. We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998, and today work with more than 600,000 customers worldwide. The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; and integrations with critical business tools – all from a single login. The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

Media Contact:
Bryan Caplan
BJC Branding
61 Broad Reach, Suite T62B
North Weymouth, MA 02191
(617) 545-4999
BJC@BJCBranding.com
http://www.bjcbranding.com

BJC Branding Proves Constant Contact Is Much More Than Just Email Marketing

 

BOSTON, MA — October 14, 2014 – Bryan Caplan, Chief Branding Officer of BJC Branding, a Master Certified Local Expert with Constant Contact®, Inc., is featured in Constant Contact’s most recent “Partner Success” video thanks to his integrated marketing plan with Sullivan Tutoring, a test prep tutoring business in Danvers, MA.

Constant Contact has produced and published the video case study to highlight the key successes of the project: http://youtu.be/k-KonREzmQs

BJC Branding met with Sullivan Tutoring to identify its primary business objective of opening a second location. “When Scott and Katie from Sullivan Tutoring approached me, they had a goal of opening up a second location in the North Shore. They had some challenges as well,” said Bryan as he reflected on the beginning of this project.

“The primary challenge we have with marketing Sullivan Tutoring is the time and the lack of expertise in that area… Establishing this relationship with Constant Contact and Bryan Caplan frees up a lot of our time so that we are able to do our job, which is to tutor these students,” said Kathryn Azevedo, Vice-President of Sullivan Tutoring.

As a result of its inactivity online, Sullivan Tutoring struggled with both visibility and credibility. Over several meetings, Bryan was able to devise an integrated marketing plan including:

• Growing Sullivan Tutoring’s Email Contact List through its customer database and social media channels
• Engaging past and current students through monthly educational newsletters
• Promoting upcoming open houses and events through Constant Contact’s EventSpot
• Publishing and syndicating Sullivan Tutoring’s contact information and services to numerous online listing providers through SinglePlatform from Constant Contact
• Soliciting online reviews for Yelp and Google Plus through personalized review request Emails

By leveraging multiple tools within Constant Contact’s Toolkit, BJC Branding successfully bolstered online visibility of Sullivan Tutoring, established its online credibility through reviews, strengthened its social media presence, and increased its Search Engine Results Page (SERP) rankings. BJC Branding and Sullivan Tutoring continue to leverage Constant Contact full suite of tools with the end goal of successfully opening a second Sullivan Tutoring location.

About BJC Branding
BJC Branding, based out of the Greater Boston area, provides marketing workshops and coaching & consulting services to a wide range of businesses. Our core services include:

• Constant Contact Email Marketing
• Social Media Strategy & Coaching
• WordPress Website Design
• Graphic Design
• Local Search Engine Optimization (Local SEO)

Our experience and continuous training/education helps us to translate your everyday business needs into effective online marketing strategy, enabling your business to stand out from the competition and successfully compete on the Internet.

BJC Branding also hosts free small business seminars and training workshops in the Greater Boston and South Shore areas focused on using email marketing and social media marketing to engage key audiences, drive dialogues, and build relationships.

If you belong to or manage a small business organization or association, please feel free to contact Bryan at bjc@bjcbranding.com or call (617) 545-4999 to schedule a seminar for your members.

About Constant Contact, Inc.
Constant Contact wrote the book on Engagement Marketing™ – the new marketing success formula that helps small organizations create and grow customer relationships in today’s socially connected world. More than half a million small businesses, nonprofits and associations worldwide use the company’s online marketing tools to generate repeat business and referrals through email marketing, social media marketing, event marketing, local deals and online surveys. Only Constant Contact offers the proven combination of affordable tools and free KnowHow, including local seminars, personal coaching and award-winning product support. The company further supports small organizations through its extensive network of consultants/resellers, technology providers, franchises and national associations.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

Media Contact:
Bryan Caplan
BJC Branding
Phone: (617) 545-4999
Email: bjc@bjcbranding.com
61 Broad Reach, Suite T62B
North Weymouth, MA 02191


SNS Released The SSL Installation Guide For SEO Ranking

 

Singapore SEO Company, SNS Infotech Pte Ltd. (SNS), is providing its SSL guideline and installation with other popular SSL certification company to improve the website security and ranking in the search engine. According to the latest version of the the Google webmaster guideline. Google is using HTTPS as a “natural ranking signal”. It is believed that Google’s natural ranking for business websites will improve if there is HTTPS in front of their domain name.

In a release posted in the Google webmaster guide and google blog in August, 2014, Google suggest the webmaster using the SSL because of the security is always the biggest concern of Google. “For these reasons, over the past few months we’ve been running tests taking into account whether sites use secure, encrypted connections as a signal in our search ranking algorithms,” says the writers Zineb Ait Bahajji and Gary Illyes. SNS monitoring a few testing website and do find the Google give the website ranking slightly up.

“This is big news in some ways because it confirms Google will put more efforts on the website security and trust. We do belive the trust is the business not the keyword ranking. A E-commerce website with SSL certification support, will provide more trust on the business. The SSL need the website dedicate IP and advanced hosting provider. Only trust business will consider using this and invest some capital in the SSL” said Peter, Head of the SEO of SNS. Peter added “Google always need webmaster doing the trusted business, and don’t use the tricks to rank the website to get business.So there should be no reason not to purchase an SSL certificate to help one’s business”.

About The SNS Info Tech
Simon Tan, the founder of SNS, launched the company in 2000. It has since grown into a multimillion dollar business in Singapore. SNS now is the one of the biggest online marketing agency in Singapore. The services include the SEO, SEM, Apps Marketing, Web Design and Email Marketing.

The SSL installation need dedicate IP and hosting with SSL/TSL function enable. Check the installation guide before request the installation services from SNS.

Website: https://snsinfotech.sg
Address: Lion Building D, #02-03 16 Arumugam Road Singapore

 

BJC Branding Named a Constant Contact Certified Solution Provider

WEYMOUTH, MASS — August 20, 2014 – The entire BJC Branding team has been named a Certified Solution Provider by Constant Contact®, Inc., the trusted marketing advisor to more than 600,000 small organizations worldwide.

As a Certified Solution Provider, BJC Branding has completed the Constant Contact Certification Program, which provides training on the Constant Contact Toolkit™, marketing best practices, and business development. This training imparts industry-leading knowhow on marketing and services to create meaningful results for program participants and the clients that they serve.

“Our experience and continuous training/education helps us to translate your everyday business needs into effective online marketing strategy, enabling your business to stand out from the competition and successfully compete on the Internet,” said Bryan Caplan, owner and Chief Branding Officer.

“Our Solution Providers are an incredibly valuable asset to small organizations—they’re the agencies, consultants, designers, and developers who we trust to provide hands-on assistance to small businesses and nonprofits. The certification program gives our most engaged Solution Providers access to the education that keeps them on the leading edge of marketing best practices. Small organizations can be confident that when they’re working with a Certified Solution Provider, they’re getting quality expertise that will drive the success of their business,” said Christopher M. Litster, senior vice president, sales and marketing, Constant Contact. “By becoming a Certified Solution Provider, BJC Branding has shown true commitment to understanding and implementing best practices in online marketing—and delivering measurable results for the clients that seek the services of BJC Branding.”

About BJC Branding
BJC Branding, based out of the Greater Boston area, provides educational workshops, coaching & consulting services to a wide range of businesses, offering advice and solutions to those seeking help with Online Marketing Strategy including:

Constant Contact Email Marketing
• Social Media Strategy & Coaching
• WordPress Website Design
• Graphic Design
• Local Search Engine Optimization (Local SEO)
• Search Engine Optimization (SEO)
• Pay Per Click Advertising (PPC)
• Google AdWords
• Houzz Social Media Strategy

Our experience and continuous training/education helps us to translate your everyday business needs into effective online marketing strategy, enabling your business to stand out from the competition and successfully compete on the Internet.

Feel free to contact us at bjc@bjcbranding.com to inquire about speaking engagement opportunities or visit www.BJCBranding.com to schedule a free 30 minute online marketing strategy session by phone and screenshare.

About Constant Contact, Inc.
Constant Contact helps small businesses do more business. We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998, and today work with more than 600,000 customers worldwide. The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; and integrations with critical business tools – all from a single login. The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

Media Contact:
Bryan Caplan
BJC Branding
Office: (617) 545-4999
Email: bjc@bjcbranding.com
Website: www.bjcbranding.com